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Warm gray-beige that skews taupe

The Paint


Warm, gray-beige that can skew taupe depending the light.

Low Odor
Easy Wash
Applies Easily
Green Certified

Adhesive Sample Swatches

Our large 12"x12'' adhesive samples save you time, money, and trips to the hardware store. No tiny color cards. No messy, expensive sample pots.

A person placing an adhesive sample swatch on a wall
A person with hands in front of their face, with one palm covered in paint

The Specs

Our premium interior water-based paint in Standard Finish is a highly desirable low-sheen, durable semi-matte. Standard Finish is made with an acrylic resin for maximum durability and optimized for self-priming, easy application, ultra-low odor, high pigmentation, quick drying times, and superior coverage.

Dry Time:
60 min to touch, 3-4 hrs to recoat
~400 SQ FT
6% Sheen Level
High Durability, Low Odor, Low VOC, Green Wise Certified, Applies Easily, Washable
Paint Type:

Warm gray-beige that skews taupe

Backdrop is a Climate Neutral Certified Company

The Reviews

IN LOVE. This was my first ever paint experience. I'm obsessed. Never buying another brand ever again

Mariner,, Avon, CT

Loved the experience, color, packaging, everything. 10/10. I will be using Backdrop again.

Oriana, Rossville, GA

I decided to give Backdrop a try and I'm so glad I did. The packaging was beautiful and so was the paint. I painted our bedroom door and knew there was going to be plenty of paint to spare for another room. There is! I can't wait to paint a couple other doors and our bathroom.

Justina, Abilene, TX

We finally settled on Backdrop’s Interior Motives, a subtle, crisp taupe. Our home office went from blah to beautiful. The coverage was excellent, much better than the (more expensive) British paint brand we used in our living room, and the flat finish has a nice depth. The easy-to-pour can and low odor were added perks!

Anthony, Abilene, TX

Love the curated colors. Paint is high quality too. Easy roll on. Happy with it all!

Joseph, Menifee, CA

Overall rating 5.00

Don't take our word for it, take theirs.


Save $20 when you buy 4+ gallons.Fast shipping, easy returns.