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Soft, pale blue

The Paint


Soft, light-filled pale blue.

Low Odor
Easy Wash
Applies Easily
Green Certified

Adhesive Sample Swatches

Our large 12"x12'' adhesive samples save you time, money, and trips to the hardware store. No tiny color cards. No messy, expensive sample pots.

A person placing an adhesive sample swatch on a wall
A person with hands in front of their face, with one palm covered in paint

The Specs

Our premium interior water-based paint in Standard Finish is a highly desirable low-sheen, durable semi-matte. Standard Finish is made with an acrylic resin for maximum durability and optimized for self-priming, easy application, ultra-low odor, high pigmentation, quick drying times, and superior coverage.

Dry Time:
60 min to touch, 3-4 hrs to recoat
~400 SQ FT
6% Sheen Level
High Durability, Low Odor, Low VOC, Green Wise Certified, Applies Easily, Washable
Paint Type:

Soft, pale blue

Backdrop is a Climate Neutral Certified Company

The Reviews

Great quality paint and color came out just like the sample. Couldn’t imagine going back to the store 2+ times. Backdrop makes everything so much easier and the paint is better quality than what I probably would’ve ended up with otherwise. Also, love the limited color selection. In stores it’s always so hard to pick a shade of any color for my project.

Lucy, Denver, CO

Love your process! Easy and and simple. You had enough color selections that allowed me to simplify my choices. When going to paint stores, the options are overwhelming.

Paula, South Salem, NY

I have had six houses over the years and never found a paint that saturates like this. The walls are gorgeous. The samples and then the paint arrived quickly, making the entire process so easy. I never write reviews but couldn’t let this go by. You have a fan for life.

Barbara, Wyckoff, NJ

My place finally feels like my own! I love how in between some of the colors are, they look completely different in other rooms of my house.

Kamal, Jersey City, NJ

Love the color. It was true to the website and our color sample. Went on well and looks great

Wesley, Chattanooga, TN

Overall rating 5.00

Don't take our word for it, take theirs.


Save $20 when you buy 4+ gallons.Fast shipping, easy returns.