Press

See what others have to say about Backdrop, the new way to paint.

Press

"The paint industry has been ripe for disruption for a while"

"Say goodbye to the hardware store, because now you choose the paint online and have it shipped to your home."

The limited-edition partnership takes Porsche’s iconic paint jobs to your home, paying tribute to 75 years of iconic vehicle design.

The Stuttgart firm has partnered with Backdrop on a collection of paints for the home.

You Can Now Paint Your House to Match Your Porsche

Backdrop and Porsche join forces for limited-edition 4-color paint collaboration celebrating 75 years of the iconic sports car.

Professionals explain which type of paint is best for kitchens

Luckily, Clever-approved paint brand Backdrop recently released new wall coverings to help your space look ready for AD “Open Door.”

The Best Places to Shop for Paint Online

The Best Wedding Gifts For All Kinds of Cool Newlyweds

Backdrop has established itself as a leader in the paint industry with no plans of slowing down.

These 15 Rooms Use a Red Color Palette in All the Right Ways

Choosing Wallpaper Is a Big Deal—But Backdrop's New Design Makes It Easy

Interview with Natalie Ebel of Backdrop

Backdrop's Wallpaper Collection Is Just as Swoon-Worthy as Its Paint

This Crocodile Rug Was The Final Piece to Natalie Ebel’s Kitchen

Why Isn’t Beige Ever the Color of the Year?

11 Best-Selling Paint Colors of 2022

These Are the Best Home Products of 2022

Color us intrigued: Paint companies parade their picks for 2023

Step Inside a Bel Air Home With a Fresh New Look—Thanks to Texas-Sourced Antiques

The Solo List: 20 rising founders

How to Paint Kitchen Cabinets Like a Pro in 9 Simple Steps

Backdrop + Coming Soon Reveal Bold Color of the Year

Backdrop Reveals Their Color of the Year, But It’s Not What You Think

Backdrop and Coming Soon Teamed Up for a Bold Color of the Year

Backdrop and Coming Soon release an industry-skewering take on trendy paint.

Move over, Farrow & Ball—Caleb Ebel and his wife, Natalie, are making paint that’s the rage of L.A.’s smart set

Has the Color of the Year Debate Been Solved Once and for All??

The 15 Best Paint Brands to Give Your Walls a Refresh

Inside Backdrop Paint's Los Angeles office, you'll find rainbow walls, wallpaper swatches, and branded coveralls. Take the tour here.

Backdrop Just Released a Collaboration With Barbie and It’s An Excuse To Paint Your Own Dreamhouse

A Barbie Dreamhouse Could Soon Be Yours With This Backdrop Paint Collab

Backdrop Launches a Nostalgic Trio of Barbie-Inspired Paint Colors

Backdrop’s New Barbie Paint Collection just launched, so prepare to make your dream (doll)house a reality.

Backdrop and Barbie Have Teamed up for the Ultimate Barbiecore Collection

You’re gonna freak out when I tell you, but the name of the Backdrop paint I used on the cabinets is Pretty Ugly.

Backdrop Just Launched Art-Worthy Wallpaper That’ll Instantly Elevate Your Space

What it takes for home brands to stake a viral claim on TikTok

We Can’t Stop Talking About Buzzy Paint Brand Backdrop’s… Wallpaper?

Backdrop’s New Wallcoverings Are Made for the Modern Maximalist

A Fresh Outdoor Space Starts With a Lick of This White Paint

The debut wallpaper line from sustainable paint maker Backdrop captures the breakout brand’s energy in artful patterns

Best Paint Brands

A Paint Pro Shares Her Favorites for Keeping a Colorful, Happy Home

Natalie Ebel Founded Backdrop To Solve Her Own Paint Problem

Mother Essentials: Natalie Ebel, Co-Founder Of Backdrop

Backdrop Just Launched 5 Wallpaper Patterns That Color-Coordinate With Its Popular Paints

Backdrop Wants to Reinvent Paint from Scratch

This Popular Startup Paint Company Is Now Offering Wallpaper

Backdrop, The Entrepreneurs 542 - Radio

Why Paint Brand Backdrop Partners with Apparel Retailers like Madewell

Backdrop and the Art of the Curveball Collab

The "Studio Hours" Collaboration by Madewell and Backdrop Is Everything Your Inner Artist Needs

Backdrop Teams With Madewell for a Studio-Inspired Capsule

Backdrop and Madewell Just Created the Perfect Neutral Paint

Madewell’s New Capsule Collection Reinvents The OOTD — With House Paint

Madewell Teams Up With Backdrop for ‘Studio Hours’ Collaboration

For the First Time Ever, Madewell Is Carrying This DIY Design Staple

Madewell Teams Up With Backdrop for ‘Studio Hours’ Collaboration

Backdrop and Madewell Just Created an Exclusive New Paint Color, and It’s the Most Perfect Neutral Hue

Madewell Just Launched a Monochromatic Collab Inspired by Artist Workwear

Here’s What Happened When I Tried Backdrop’s New Wood Paint on My Dining Table Set

Pantone’s 2022 Color of the Year Has a Lot of Competition

"Why preemptively time-stamp your home and make it look like everyone else’s when you could make it look like you?"

House Paint: Instagram’s New Hottest Accessory

Japandi-Style Paint Colors for a Calming Home

How the Pandemic Changed Our Relationship With Paint

The Chicest Paint Color Ideas For a Bathroom Makeover

Backdrop x Dunkin': "Get your hands on some of this brightly colored magic"

You Can Finally Paint Your House to Look Like a Dunkin'

Now consumers can paint on Dunkin’, too.

25 of the Best Kitchen Wall Colors to Check Out

How to make that DIY paint job look more professional

6 Foolproof Yellow Paint Colors the Pros Swear By

5 Renovations You Can Make to Your Kitchen When You Only Have $100

6 Home Updates You Can Easily Do Without TaskRabbit (No, Really)

Take ‘Disco Nap’ for a spin. This lively hue is one of 2021’s colors of the year.

Your Favorite Millennial Paint Brand Released a Retro New Color