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Warm off-white

The Paint


Warm off-white with no cool undertones.

Low Odor
Easy Wash
Applies Easily
Green Certified

Adhesive Sample Swatches

Our large 12"x12'' adhesive samples save you time, money, and trips to the hardware store. No tiny color cards. No messy, expensive sample pots.

A person placing an adhesive sample swatch on a wall
A person with hands in front of their face, with one palm covered in paint

The Specs

Our premium interior water-based paint in Standard Finish is a highly desirable low-sheen, durable semi-matte. Standard Finish is made with an acrylic resin for maximum durability and optimized for self-priming, easy application, ultra-low odor, high pigmentation, quick drying times, and superior coverage.

Dry Time:
60 min to touch, 3-4 hrs to recoat
~400 SQ FT
6% Sheen Level
High Durability, Low Odor, Low VOC, Green Wise Certified, Applies Easily, Washable
Paint Type:

Warm off-white

Backdrop is a Climate Neutral Certified Company

The Reviews

Backdrop is my absolute favorite paint - it's low odor, easy application and unique colors make painting so much fun!

Jasmine, Nashville, TN

I can't believe how perfect ordering from Backdrop was. Everything we needed showed up quickly, and we were able to tackle an at-home project without ever having to leave our house. I was nervous about choosing a paint color, but as it turns out, every color they make is amazing, so I'm already eyeing colors for my next project. The color went on evenly and was great coverage with just one coat in a lot of places. I can't see buying paint anywhere else at this point, tbh.

Courtney, Alhambra, CA

Shipping was super fast, and the colors matched the swatches perfectly -- I love how big the swatches are, too. I hired a professional painter for one room; he hadn't heard of Backdrop, and was a little skeptical -- but he was really impressed with the quality and the coverage. The colors are rich and clear. Would definitely recommend to anyone with decision fatigue.

Elizabeth, Beacon, NY

I absolutely loved the whole process of buying paint from Backdrop. The samples are so easy to use and shipped extremely quicker. Once I chose my colors they also got here super fast and look beautiful. I cannot recommend enough.

Melissa, Yarmouth, MA

The paint was low to almost no odor compared with traditional brands. The paint dried quickly and came out exactly as I had hoped. It's like I have a new room that's bright and cheery! I would not hesitate to make another purchase. Thanks for providing a quality product!

Jess, Cumberland, RI

Overall rating 5.00

Don't take our word for it, take theirs.


Save $20 when you buy 4+ gallons.Fast shipping, easy returns.