Starting at $45

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Warm gray-beige that skews taupe

The Paint


Warm, gray-beige that can skew taupe depending the light.

Low Odor
Easy Wash
Applies Easily
Green Certified

Adhesive Sample Swatches

Our large 12"x12'' adhesive samples save you time, money, and trips to the hardware store. No tiny color cards. No messy, expensive sample pots.

A person placing an adhesive sample swatch on a wall
A person with hands in front of their face, with one palm covered in paint

The Specs

Our premium interior water-based paint in Standard Finish is a highly desirable low-sheen, durable semi-matte. Standard Finish is made with an acrylic resin for maximum durability and optimized for self-priming, easy application, ultra-low odor, high pigmentation, quick drying times, and superior coverage.

Dry Time: 60 min to touch, 3-4 hrs to recoat
Sheen: 6% Sheen Level
Greenwise Certified
Backdrop is a Climate Neutral Certified Company

The Reviews

Couldn't be better

Seneca, Bangor, ME

Our north facing wall was completely washed out and needed an infusion of color to make the living room less stark and more homey. Backdrop samples made it a breeze to pick out a new color. The brush, roller, and paint itself made it so easy to complete the project in an afternoon/evening.

Erica, Oakland, CA

I like the packaging and presentation, but more than that the color palette and quality of paint. I just did 1 1/3 wall for an soft accent wall and the paint was easy to apply evenly, dried quickly and covered the wall surface well.

Karen, Hurricane, UT

I loved the concept and am very happy with my Backdrop experience. Easy color selection, fast and helpful customer service. The quality of the paint and materials is excellent. Very pleased with the final results.


Backdrop is the best! We've been so happy with all of the colors, quality, supplies and process.

Wes, Portland, OR

Overall rating 5.00

Don't take our word for it, take theirs.